Business Case – Mercedes-Benz

Enhance the prestigious universe proposed to clients of the starred brand

Goals

Enhance the Group’s prestigious universe
Increase the added value delivered to clients
Boost sales of maintenance contracts

Execution

Set up our prestigious Conciergerie services as a white label for clients of the starred brand.
Reserved for clients with a maintenance contract for private and commercial vehicles.

Key figures

Since 2013 - currently on-going

22,434 private and 20,126 commercial clients

84,530 requests handled by our Concierges for the Group in 2017

+ 14 points de satisfaction clients (baromètre Mercedes-Benz)

+ 21 % : impact annuel sur les ventes de Contrat d’entretien

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